Consumer Research: Jobs Landed

6 Consumer Research Jobs | Page:

Sue Cook-White

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What do you do in your new position at dunnhumbyUSA?
I produce content for a variety of communication vehicles for dunnhumby clients. This can be anything from magazine articles to recipes and emails. Every day is something new. 
 
What do you like best about this job?
dunnhumby is a great company, and I’m lucky to be part of an incredibly creative and collaborative team. My background is in journalism, so it’s fun to use that experience to write customer-focused material that has such a broad reach. Plus, I love working downtown again. 
 
What's great about living/working in Cincinnati? 
When I moved here for a job more than a decade ago, I never dreamed I’d stay. But within six months, I was hooked. Cincinnati is a beautiful city with fantastic architecture, dining and entertainment — and it just keeps getting better. 
 
What part of town do you live in, and what do you most like about the neighborhood in which you live? 
I live in Madeira with my husband and two kids. The schools are great, and it’s been a wonderful place to raise little ones. There are really nice neighborhood events, including a year-round farmers market. I also love that it’s easy to walk to lunch or coffee on the weekends.  

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Job Title: Senior Copywriter
Company: dunnhumbyUSA
College: Michigan State University, Bachelor of Arts in Advertising, East Lansing, MI


Scott Hinshaw

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What do you do in your new position at dunnhumbyUSA?
I'm responsible for providing insights on key client initiatives to further their business and customer loyalty. 

What do you like best about this job?
The aspect of always having a challenging question to try and solve. It really allows you to be creative and work with other individuals to be innovative in understanding various business decisions. 
 
What's great about living/working in Cincinnati? 
Seeing how much the city has developed and the excitement around the downtown development. 

What part of town do you live in, and what do you most like about the neighborhood in which you live? 
Amelia, Ohio. It’s a community, and everyone always looks out for one another. 

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Job Title: Director, Client Leadership
Company: dunnhumbyUSA
College: University of Dayton, Bachelor of Science in Marketing and Accounting, Masters of Business Administration, Dayton, OH


Betsy Leonidas

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What do you do in your new position at dunnhumbyUSA?
I'm responsible for developing external marketing strategy, as well as leading the competitive intelligence effort for the Brand Consulting team.

What do you like best about this job?
I’m a big believer in brands who put their customers at the center of their decision-making. It’s best for the brand and best for those who want to be part of that brand. I love the challenge of driving that awareness and using my experience and capabilities to meet the needs of the brands and their customers! 

What's great about living/working in Cincinnati? 
I think there is a diverse group of talented companies and people to work with. I feel like I’m always learning something new, I’m challenged, and I’m supported in my continued effort to have a work-life balance. I think this strong focus on balance can be rare in other cities. 

What part of town do you live in, and what do you most like about the neighborhood in which you live? 
Hyde Park. I love how people are always outside, either exercising, going to a new restaurant, or just spending time with friends and family. It’s motivating to get out there and do the same. 

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Job Title: Business Intelligence Lead, Client Leadership
Company: dunnhumbyUSA
College: Miami University, Bachelor of Science in Marketing, Oxford, OH


Ali Hodek

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What do you do in your new position at dunnhumbyUSA?
Responsible for supporting dunnhumby clients. 
 
What do you like best about this job?
I love how collaborative and supportive the culture is at dunnhumby. Everyone has been more than willing to help me get up to speed and set up for success. We get to think about and discuss a wide range of data; it’s both challenging and rewarding. 

What's great about living/working in Cincinnati? 
Cincinnati is a great place to live and work because it’s made up of so many unique areas. Each of those areas have their own personal charm and attraction; there is something for everyone here. 

What part of town do you live in, and what do you most like about the neighborhood in which you live? 
I really enjoy living in Over-the-Rhine because it’s a beautiful area with so much to do and see, whether it’s the opera at Music Hall, a kickball game in Washington Park or dinner at any of the amazing restaurants. It’s a great community with a rich heritage. 

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Job Title: Associate, Client Leadership
Company: dunnhumbyUSA
College: University of Minnesota, Bachelor of Science in Business, Minneapolis, MN


Sarah Collins

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Sarah Collins joins dunnhumbyUSA as director. Collins will be responsible for providing leadership, structure and oversight for key initiatives within the digital personalization domain. Prior to joining dunnhumbyUSA, Collins was a mobile product manager for Vantiv, a program manager for Standard Register and a manager of human resources information system with Paycor. She earned both a bachelor's degree and an MBA from Rochester Institute of Technology.

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Job Title: Director
Company: dunnhumbyUSA
College: Rochester Institute of Technology , MBA, Rochester, NY


Susan Wenner Jackson

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What do you do in your new position?
At Ahalogy (a Cincinnati-based tech startup), I work with content creators—mainly bloggers, recipe developers, crafters and publishers—to help them market their amazing content on Pinterest. I also help them monetize their Pinterest presence by partnering them with major brands who are looking to reach target consumers on Pinterest.
 
What do you like best about this job?
I get to play on Pinterest and discover cool blogs and websites all day. I also get to be part of a killer leadership team as we grow our company into a successful business venture.
 
What's great about living/working in Cincinnati? 
This is my hometown, so it's part of who I am. I have strong family ties to Cincinnati, friends on BOTH sides of town (and the river), and I'm part of a thriving startup community here. Our office is right in the heart of Mt. Lookout, just steps away from great restaurants, bars and shops. What more could I ask for? 
 
What part of town do you live in, and what do you most like about the neighborhood in which you live? 
I live out in West Chester, which is where I grew up. It's a long commute, but we love being close to my parents and having the woods as our backyard.

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Job Title: VP of Content Partnerships
Company: Ahalogy
College: , Miami University in Oxford, Ohio; Northwestern University in Evanston, Illinois, English/journalism (BA); Journalism (MS)


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