Kroger aims to boost digital sales and profitability by 2023

This year, Kroger rolled out three new offerings launched by the Cincinnati-based retailer during the third quarter that support its plan to double digital sales and digital profitability by 2023.

First, they launched Boost by Kroger, a loyalty program to deliver additional savings and personalized offers to members, followed by Kroger Delivery Now, in partnership with Instacart, which was profitable on day 1 and has continuously seen increasing engagement.

The final initiative involved a partnership between Kroger, Bed, Bath & Beyond, and buybuy Baby, allowing the company to expand its essential home and baby product selection, making family shopping more accessible to the communities they serve.
Enjoy this story? Sign up for free solutions-based reporting in your inbox each week.

Read more articles by Soapbox Staff.