ChoreMonster app aims to connect families, make work fun

For most kids there is no getting around chores. Whether it's cleaning their bedrooms, mowing the yard or taking out the trash, they are part of family life.

While the tedious tasks may never make it on the list of things kids look forward to, two Cincinnati entrepreneurs are developing a web-based and mobile application that can make them more enjoyable.

ChoreMonster, now under development, connects chores and rewards through a point system. The application, which can be accessed by parents and their children, gives kids points based on the type of chore they complete. Once they garner enough points, kids can cash them in for real-life rewards like a Christmastime gaming system or $25 for a night out at the movies.

The parent decides how to award points and what rewards to associate with them.

ChoreMonster is the brainchild of Chris Bergman and Paul Armstrong, digital marketing consultants at WiseAcre Digital in Over-The-Rhine.

"I grew up in a household where chores had a negative connotation," says Bergman, whose first child is due in December. "ChoreMonster is a way to enjoy daily chores. We wanted to create an experience where parents could interact with their children in a unique and engaging way. This gives them an opportunity to do that."

ChoreMonster is one of eight startups that are part of The Brandery's 2011 class. The seed stage consumer marketing venture accelerator offers a 12-week course that includes mentoring, 20K in financing upon completion and access to potential investors.

"We already have a lot of strengths (in business) but we want to learn more about strategic partnerships and fundraising. It's a great opportunity to access the network, mentors and the collective wisdom of The Brandeary," says Bergman, of College Hill.

ChoreMonster will be ready for private Beta when The Brandery class finishes this fall, Bergman says. As with each class, the application will be unveiled during a demo day before the public and the local investor community.

By Feoshia Henderson

You can follow Feoshia on Twitter @feoshiawrites
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