When Shane Atchison took the job of CEO at Possible Worldwide
in April, he needed a way to get in sync with 1,100 people across 32 offices. Possible, a division of the advertising giant WPP, then acquired three small companies in four months, making the issue even more pressing. How do you build a sense of community when you’ve got people from Poland, Budapest and Moscow connecting with people in Cincinnati or Seattle?
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