New startups reflect The Brandery's growth, reputation

Cincinnati startup accelerator The Brandery, named a Top 10 startup accelerator in the nation and a member of the TechStars Network, reported a 40 percent increase in applications for its second class of hopeful startups, versus its inaugural class in 2010. This year's applications came from 22 states and seven countries, including India, Germany, China, Italy, Croatia, Canada and Spain.

The 2011 program begins Aug. 1. Over the course of 12 weeks, it will cover a range of startup-related topics such as Why Design Matters for Startups, Social Media Boot Camp and 10 Legal Mistakes that Startups Make. And the nine startups selected to participate in this year's class -- Bitcasa, ChoreMonster, Keepio, Meruni, Receept, RentShare, Roadtrippers and Wellthy -- benefit from not only the programming, but the location of the Cincinnati-based program.

"Cincinnati is not only home to 10 Fortune 500 headquarters, but it's a hotbed for marketing, branding, design and advertising service companies," says The Brandery co-founder J.B. Kropp. "I can't think of a better place for creative, ambitious, young professionals to launch their ideas."

CincyTech is The Brandery's investment partner, providing $20,000 grants for each of the companies going through the program. CincyTech President Bob Coy says The Brandery is helping CincyTech meet its goal of growing jobs in the region.

"The Brandery has demonstrated its ability to attract talented entrepreneurs from around the country and the world to Cincinnati to capitalize on the region's consumer marketing strengths," says Coy. "Our hope is that they will become embedded in the community and enrich the region's entrepreneurial talent base. And of course that means they will help to invigorate our economy by creating jobs and wealth and bringing new perspectives from other regions of the U.S. and the world."

By Sarah Blazak for CincyTech
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