CincyChic goes digital with new online show in OTR

Four years into breaking new ground with a local, online women's lifestyle publication, Cincy Chic founder Amy Scalia is taking the publication multi-media with the Cincy Chic show.

The weekly program will be broadcast online each Monday as part of the content offered in the weekly Cincy Chic publication. Along with different guests, it will feature Scalia, producer Ilene Ross, and bar owner and bartender Molly Wellmann, who serves up a signature cocktail each show.

"We've been a publication for the past four years, and when you have a multi-media component, it really helps the stories come alive," said Scalia.

The chat show will feature local business and products, fashion tips, and food and drink ideas. Recipes for drinks that Wellmann mixes during the show are posted online in the show's credits.

The program is shot in Over-the-Rhine in a loft in the Gateway Quarter.

"I love the feel of these urban lofts. When we looking for space, it gave us the feel that we were looking for. They have a lot of natural light, and just offer a great space," Scalia said.

The program marshals local resources to bring it all together with the help of businesses that provide food, flowers, makeup and wardrobe. Production company Barking Fish Entertainment shoots the 20-30 minute show, which is currently seeking out sponsors, Scalia said.

The show is another way for readers to get to know the people who make up Cincy Chic, and to promote local events and business owners, Scalia said.

"This is a way to get to know us as people. Some people think Cincy Chic might be a franchise, and just one of many publications. But we want them to know this is by local women, for local women. And we want them to be a part of the show," she said.

You can watch the show by subscribing to the free Cincy Chic newsletter, or online.

Writer: Feoshia Henderson
Source: Amy Scalia, founder Cincy Chic

You can follow Feoshia on Twitter @feoshiawrites
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