Visually impaired 'Pixel Painter' from Super Bowl ad exhibiting work at UC

Hal Lasko, the 98-year-old visually impaired grandfather featured in a recent Super Bowl commercial, has brought a broad collection of his creations—landscapes, still life, abstracts—to the University of Cincinnati in February for the first solo exhibit of his pixel paintings. DAAP Galleries at UC is presenting "Hal Lasko: The Pixel Painter" at the Philip M. Meyers, Jr. Memorial Gallery from Feb. 3-March 30, with an artist reception on March 13 from 5-7 p.m.
 
Lasko’s Pixel Painter name is derived from his use of Microsoft Paint as a medium to create art. While to some it may seem like an antiquated program, Lasko's deft use of the program elevates the technique to a fine art.
 
“Hal started working with MS Paint in the 90s, so at the time it didn't seem outdated,” says Ryan Lasko, grandson of Hal. “Now, 15 years later, MS Paint is just a tool to him, like an artist would use a paintbrush and canvas.”
 
Lasko started out as a graphic designer, working in the military during World War II drafting maps. After his military career, he worked on creative projects for several companies and eventually retired from American Greetings in the 1970s. As his sight began deteriorating, it became harder for him to paint. Things took a turn though when his family bought him a computer on his 85th birthday; the computer came loaded with MS Paint.
 
"When I got the computer and saw what the Paint program offered, I started a whole new career almost,” Lasko says.
 
Lasko’s story has captured many people’s attention. A short film about his life made by his son and grandson led to the family being contacted by Microsoft and Lasko being featured in Microsoft’s “Empowering” Super Bowl XLVIII commercial.
 
Additionally, the video caught the attention of Aaron Cowan, program director of DAAP Galleries.
 
“I connected to the video and his work on an artistic, human and very personal level and believed others would as well,” Cowan says. “It also seemed to me he deserved recognition for his work in a formal gallery setting, and I wanted to make that happen.”
 
Learn more about Lasko’s story and the DAAP exhibit.

By Mike Sarason

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