While many food trucks wind down service during winter months, Fallon Horstmeyer, owner/operator of
Turophilia Quesadillas, is just getting started.
After a little over a year of service from Grammer’s and then out of the rainbow adorned Airstream Trailer in the Seventh and Vine parking lot, across from Jean-Robert’s Table, Turophilia is making its way into OTR Bars. Last week, Horstmeyer began serving her eclectic quesadillas in Japp’s, and service at Neon’s is in the works.
Through the warmer months, Horstmeyer found her way around the problem some food trucks have faced by paying rent for a parking space. Her trailer sits in the Vine Street lot every day, and is only moved when she caters events around the city.
Horstmeyer’s culinary and entrepreneurial dream began when she visited her mother in Austin, Texas. After seeing Airstream trailers everywhere, Horstmeyer decided she wanted to be the first mobile food vendor in Cincinnati. She found a trailer in Cleveland and began to renovate it. While she didn’t make her goal of being the first Cincinnati mobile food vendor, she continued to fix up the trailer and hone her quesadilla recipes, which were already famous amongst her friends.
Her quesadillas play on pop culture icons such as the Bob Marley, the Nietzsche and the Black Keys. Most of her ingredients are sourced from Findlay Market, but her ideas for the creations came from living off of tortillas and random ingredients in her fridge during her college years.
Since the beginning, Horstmeyer worked long hours to make her venture a success so. That work ethic even led her to find an investor. So, over the winter, Horstmeyer plans on looking for a storefront to further share her love of all things cheesey with Cincinnati. While cooking and serving at Neon’s and Japp’s may make her research difficult, Horstmeyer isn’t daunted. Her ambitious ideas include showcasing an extensive line of fine cheeses, an effort that she could only try in a brick and mortar restaurant.
“The food truck business is a great venture, but one of the major components is that the city has to be supportive,” Horstmeyer says. “Hopefully that starts changing in Cincinnati.”
By Evan Wallis
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