This fall,
Metro is launching the
tri*Metro campaign, which will encourage young professionals to incorporate Metro into their lives. The three-pronged campaign focuses on learning about Metro, experiencing Metro and challenging riders to go car-free during the month of October.
Cincy YP and
Give Back Cincinnati wanted to form a partnership with Metro to better educate others about riding the bus. They didn’t want to go to more meetings, but instead created a video about riding Metro, which shows riders how 20- and 30-somethings use the bus.
As part of the campaign, Metro is providing three entertainment buses for riders on Sept. 13. The bus will circulate to hotspots in Hyde Park, Mt. Lookout, Oakley, O'Bryonville and Over-the-Rhine. The bus will run from 8 p.m. to 2 a.m., and will stop at designated bars and restaurants.
“Riders can get on and off the bus all night long, and will give everyone the opportunity to experiment with the buses,” says Kim Lahman, ridership development manager for Metro.
A specific route will be drawn up for the night that will circle the neighborhoods involved in the event, and there will be a bus schedule specifically designed to fit the route.
Volunteers from Cincy YP will be at each of the designated bus stops to help riders figure out where they’re going and how long they will have to stand and wait. Riders will also receive special discounts at participating bars and restaurants.
Venues include
Cock & Bull Public House and
Unwind Wine Bar in Hyde Park;
Mt. Lookout Tavern and
Millions Cafe in Mt. Lookout;
Animations and
The Oak Tavern in Oakley;
O’Bryon's Bar & Grill and
Uncorked in O’Bryonville; and
The Drinkery and
MOTR in OTR.
“It will be great for ridership, as well as for economic development because we’re supporting businesses along the way, and helping get people familiar with the Metro system,” Lahman says.
If you’re interested in riding Metro’s entertainment buses on Sept. 13, tickets are $5. For more information,
visit Metro’s website.
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